Madhu Mandapam @ IHE 2026
IHE visitors are increasingly striving to provide agile, high performing physical environments that create a sense of community.
WHERE SPIRITS, MIXOLOGY & BUSINESS CONVERGE
Madhu Mandapam @ IHE 2026
Madhu Mandapam is India’s premier Alcobev platform, a dedicated pavilion celebrating the heritage, craftsmanship, innovation and commercial potential of alcoholic beverages. After its highly successful editions at major hospitality and food events, this immersive experience now returns at IHE 2026, bringing spirits, beers, wines and mixology to the heart of hospitality sourcing and trade engagement.
At Madhu Mandapam, brands have the opportunity to showcase premium spirits, craft beers, artisanal wines and beverage innovations while engaging industry professionals in tastings, immersive masterclasses, cocktail showcases and thought-provoking dialogues on trends shaping the alcobev landscape.
Exclusive B2B Networking Opportunity for Exhibitors
Madhu Mandapam offers exhibitors a strategic platform to connect with a focused audience of hospitality professionals, beverage buyers, mixologists, sommeliers and trade delegates:
- Present spirits, craft beers, wines, mixers, ingredients, tasting kits, and beverage solutions to a targeted professional audience.
- Host brand masterclasses and tasting experiences that educate buyers and influencers about product stories and differentiators.
- Engage directly with hospitality buyers, procurement leaders, and trade partners seeking new beverage offerings.
- Understand emerging trends in mixology, premiumisation, and beverage preferences shaping hotel and F&B menus.
- Strengthen brand visibility across alcobev, hospitality, and foodservice categories.
- Generate high-quality commercial leads from a dedicated alcobev-focused audience.
Key Highlights
- Dedicated alcobev masterclasses and guided tasting sessions led by beverage experts and brand ambassadors.
- Live mixology showcases and cocktail challenges that blend creativity with technique.
- Interactive experiences that spotlight the craftsmanship behind premium spirits, beers, and wines.
- Engagement with hospitality buyers, distributors, connoisseurs, and industry leaders.
- A vibrant hub where beverage culture, innovation, and business opportunities converge.
Curated By
